Special occasions call for unique preparations. The right packaging can be a helpful addition and decoration to cherish those important moments.

The opportunity to give each other presents is one of a kind. Are you meeting friends and family? Going to a wedding or birthday party? Those days devoted to seeing relatives and other unique moments. Who doesn’t love to give presents? But for each gift we give, it should have the proper package.

Receiving and gifting presents is not only a pleasure, but an art.

We tend to buy gifts that would have a practical application, as we understandably assume that the recipient will find it useful. However, the gift does not always have to be inherently useful. Sometime gifts can be simple gestures, with the purpose of bringing some joy or excitement into the recipients life. Whatever the content of the gift would be, it should have a striking gift box for just the right occasion.

Quality and Elegance

Getting the right packaging for the right occasion is not always about just quality, but elegance and originality that counts the most. A stunning decorative packaging puts an emphasis on the uniqueness of special occasions. Ace Packaging can help provide a wide variety of options for packaging and design. Take advantage of this to give your next product the elegance and quality it deserves.

Our bespoke printed gift boxes offer the perfect solution for the most elegant of gifts. All of our gift boxes are made to order, therefore enabling you to create a unique exterior design to accompany your products. They are ideal for small gifts and high value items. Our gift boxes are personalised with your own branding or design and thus add value and a sense of luxury to your products.

The choice of printing on your packaging is very important. You can choose from a variety of finishes, spot UV and full colour prints. Adding extra details and finishes to the design of the gift box and packaging will emphasise the character of the gift.

If you are interested in taking that personal step to impress, Get in touch for your quote today!

The Christmas season is a great opportunity to build the image of your brand and relations with your customer. Stand out from the rest with high quality printed boxes this Christmas.

The Christmas period is a great time for companies to advertise, and having high quality packaging for your company is an excellent space to promote your business.

The packaging of the gift can bring value to the customer, by adding a luxury exterior aesthetic to the product inside. With the right design and packaging, you can show off your brand.

Designing unique Christmas boxes

A great aesthetic is everything, as such it is important that you add value to your product through great packaging. Boxes for the Christmas season should have a bespoke eye-catching design that will grab the attention of any potential customers.

How do you distinguish your company from all the competition? First of all, you should take the utmost care in deciding the dimensions and shape of the box. Christmas packaging should be strong and durable while remaining practical and elegant.

Choosing a strong colour scheme is very important and using gold and silver combinations is a strong choice. Text and illustrations can be printed in black, white or in a full range of colour.

Boxes can be printed with various types of prints and spot UV. This could include the company logo and more decorative motifs to enhance the festive feel.

Taking a moment to consider the small details can propel your brand to the next level this festive season. 

Here at Ace Packaging we can help you deliver the best package possible for this Christmas season. Get in touch for your quote today!

Giving the right gift for friends and family, sometimes the right choice is simple.

Buying gifts can be a challenge, however in this modern age of ecommerce gift cards are perfect. They are a safe and reliable option, with most online retailers accepting various forms of gift card now.

Recent studies have shown that a majority of people have planned on buying gift cards for this holiday season. With the recent global circumstances, this will be even more prevalent as families and friends send gifts to each other.

But why are gift cards such a great gift?

• They are easy to purchase. Gift cards are available at almost every business and retailer you can think of; including supermarkets, restaurants, spas and clothing stores. You simply just need to either walk into the premises and buy it from the front counter or order it online through various retailers.
• They give the consumer control. Gift cards are the seasonal equivalent of a blank cheque. You are effectively handing over control of what can be bought to the recipient, and people love this. People love to have choice when the option is available, they would rather receive a £20 gift card over a £25 gift.
  
• They offer a tailored and unique experience. Gift cards are a great way to give your friends and family a sense of excitement and luxury. Introduce them to a new brand or whole experience that they may never have thought of before. Good gift card ideas would be a spa treatment at a local resort, an experience climbing or bungee jumping, concert tickets or a sum to spend in a local clothing store.

With all the benefits, giving out gift cards for Christmas is likely to not go away anytime soon. From current trends, the act of giving a gift card will only increase exponentially. People love to give control to their loved ones and allow them to buy a gift that will make them truly happy this holiday season.

Here at Ace Packaging, you can add handcrafted custom inserts to securely hold your voucher or card, use textured paper for a luxury finish or even attach a ribbon bow. Create something as simple or as unique as you want. The vast range of style choices, print finishes and colours available gives you the creative freedom to craft your own gift card boxes or gift card holders that will be best suited to your customers for this Christmas holiday season.

If your interested in improving your packaging experience, Get in touch to receive a quote.

The last few years have shown a boom in the subscription box market. For example, products such as must-have beauty treats to fun and tasty Japanese candies. However, it is vitally important to have a standout design.

To get the competitive advantage your company needs, the design of your subscription box packaging is incredibly important, as the design and packaging will represent both the product and your brand.

As the market grows, so too does competition from all areas. Make sure our package screams aesthetic appeal, you could be losing out on the battle for your customers attention.

Subscription Boxes, what are those?

Simply put, a subscription box is a paid subscription service delivering packaged goods to your doorstep. These recurring services offer goods for men, women and even children.

Being unique is key

To succeed as a subscription box service, you need to find that unique idea that will inspire joy. Over the last few years, the popularity of subscription packages has increased massively. Families are spending more time online, and not spending as much time shopping as we’ve seen in the last decade. But what if you can bring the excitement and joy of shopping into your home?

Subscription delivery companies have become one of the most popular business models in e-commerce. Find that gap in the market and you could be seeing success soon.

But what else can you do to help succeed in such a tight and competitive market? Well you have to make some initial considerations. For one, the subscription box companies do not have shop windows, rather obviously.

That simply means you have to display your service through the packaging of the product. The packaging and design is everything.

Stand out on Social Media

Social media plays a large role in the marketing of your subscription service. Having excited customers share their experience through photographs online can be a great endorsement.

In terms of packaging and box design, a well designed box with a popping colour and flashy design should stand-out and enhance the product.

If the box looks fantastic, the customer will be much more likely to want to share it onto social media, which in turn is free publicity.

The packaging experience of your subscription box should be memorable when unboxing, as that is what will draw the customer into the service. The experience of opening a regular dull, brown cardboard box can’t compete with the experience of a premium subscription box.

Ace Packaging Provides

Our custom postal boxes come in a variety of corrugated card thicknesses depending on how much protection your products need. Corrugated cardboard or postal boxes are one of the safest options to use when it comes to delivering packages via post.

Standard options come in brown or white, laminated or uncoated, the only limit is your creativity and imagination.

We can print full colour on the inside and outside of the box as well as gloss UV printing, which is a shiny, luxury finish.

Being able to design and customise your mailing boxes means you can ensure the first thing your customers will see is your branding when they receive their subscription box.

Brand identity is important in today’s competitive market so your packaging should speak to your customer.

If you are interested in kick-starting your own subscription box and want to get that competitive edge to succeed, Get in touch for your quote today!

Designing packaging for products is a little more complicated than slapping a sticker on a cardboard box. First of all, you need to identify the packaging medium.

Will it be a simple custom printed cardboard box, or will it be a high-end rigid box?

The medium of your packaging is very often overlooked.

Once you’ve decided on a material, consider the following:

• Graphic and packaging design
• Marketing and packaging design

Each one of these defines product packaging design in a different way.

Understanding these various points of views will also help you find the best packaging for the products you’re selling.

Graphic design and packaging design

From a graphic designer’s point of view, packaging design is how the brand’s design is reflected in the product boxes.

In this sense, the design concept needs to attract the customer, but also provide information about the product.

Packaging graphics should also show off the brand’s design and motives on the box.

Marketing and packaging design

Marketing on product packaging, sometimes called “Packvertising” is a crucial, and often overlooked part of box packaging design.

In a well-thought definition, provided by O’Reilly, you find that:

“Packaging design is the connection of form, structure, materials, colour, imagery, typography, and regulatory information with ancillary design elements to make a product suitable for marketing.”

To put that into a simpler form:

Your packaging is an element of your marketing strategy.

It needs to:

• • • Appeal to a well-defined buyer persona
    • Promote your product’s unique selling point
    • Communicate your brands identity
    • Below is an example of how Coco & Eve use their product packaging to remind the customer that they’ve made the right choice.

Simon Preece from Forbes says:

“Consumers act when a brand makes them feel something. When someone looks at you, you’re compelled to look back to determine the nature of the attraction. That’s your survival instinct at work.”

Evoking emotions is key.

Packaging is the most natural medium to make customer care about a product they haven’t yet bought.

A unique shape, pattern or colour can set your brand apart from the competition it’s sitting right next to on the shelf.

After you’ve caught the customer’s attention, the smaller elements take over.

Copy, imagery and communication that built that rapport and trust between product and customer.